It’s really not too surprising, Bad Boy won Best Technical Clothing Brand in the 2010 and 2011 World MMA Awards, and Best Lifestyle Clothing Brand in 2012. They’ve served the MMA community well and have been rewarded with a loyal following among the sport’s elite.
In the mid-90s Bad Boy began working with Rickson Gracie to put on Brazilian Jiu Jitsu seminars which evolved in to a full-fledged Vale Tudo team featuring Wallid Ismail, Renzo Gracie, and Fernando Yamasaki. The team expanded by supporting young fighters in tournaments Like Mark Kerr and Antônio Rodrigo Nogueira before they made it to Pride or the UFC. Badboy became one of the first official sponsors of the UFC and their support of MMA athletes has continued to this day.
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To visit the Badboy site, click HERE
For Badboy on Facebook, click HERE
Written by: Bob Donaghy
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